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Who would have thought that when we launched the Asian Print Awards five years ago, just with the view to reward outstanding print quality, that something quite remarkable would happen.
We started out with 7 judges for the first awards. Today we have 9 international judges, who dedicate 3 1/2 days of their time to sort through almost 2400 entries. Well today and four years of judging behind us, that something remarkable I mentioned above, is that each and every year the samples submitted are not only getting a "bit better" but we are seeing a whole new trend towards and believe this, quality, quality and more quality.
We all feel that the Asian Print Awards, together with our Sponsors and Patrons, have in effect pushed printers to produce much higher quality. The reason seems to be that printers are still very proud craftsmen and winning a medal at the Asian Print Awards is like being on the podium at the finish of a Formula 1 race.
We are seeing that the time has been taken when selecting jobs that are being submitted, the care and detail to the packaging has been done and in fact, we had two different companies from opposite sides of Asia who actually flew in their staff with samples to Singapore, just to be certain that they arrived safely.
To add to this and to help back up my statement, we proudly welcome two new countries to the elite group of Gold winners and we at the Asian Print Awards would like to welcome Thailand and Indonesia. From past comments and listening to the judges deliberate over the past years, I thought that it would take a year or two more until we had the pleasure of telling Asia that two countries had stepped up to the plate and can also show the world what they can do as quality printers.
On another note, the quality from India has also increased dramatically and printers who take that extra care from India are winning more and more medals, so congratulations to our entries from India - keep up the great work.
So as we all head home after the presentation with bronze, silver, gold and Sponsor awards, just remember you beat over 1700 others who were not at the presentation evening. Just keep in mind that they will try again next year and maybe go that little bit extra and I'm sure next year will be even harder to win.
Congratulations to all winners for the terrific job, well done.
Paul Callaghan
Chairman Asian Print Awards
Download 2008 asian print awards entry form [English] [Chinese].
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